Rack Cards

Description

Grab Attention Instantly: Custom Printed Rack Cards

Whether in a busy hotel lobby, a visitor information center, or right at your own front desk, a Rack Card is the ultimate “grab-and-go” marketing tool. Designed to fit perfectly into standard brochure stands, these tall, sleek cards deliver your message quickly and effectively.

Why Choose Our Rack Cards?

Perfect Fit: At the industry-standard size of 3.5″ x 8.5″, they slide easily into any display holder or business envelope.
High Impact: Printed on thick, premium cardstock that stands up straight without flopping over.
Versatile Marketing: Ideal for price lists, takeout menus, event schedules, and tourism maps.

Common Uses:

Hotel & Tourism Displays
Spa & Salon Service Menus
Real Estate Property Highlights
Trade Show Handouts

What size are standard rack cards?

The industry standard size is 3.5″ x 8.5″ (inches). This is designed to match the width of a standard #10 business envelope and fit into most plastic display stands.

What paper stock is best?

Since rack cards need to stand upright in a holder, we recommend a thick cardstock like 14pt or 16pt.

Gloss: Best for photos and colorful tourism cards.
Matte: Best if you have a lot of text or want a modern, elegant look.

Can I write on them?

Uncoated / Matte: Yes! Perfect if you want to add a handwritten note or expiration date.
Glossy: We recommend using a permanent marker, as standard ink may smudge on the shiny surface.

Do you sell the plastic stands?

At this time, we provide the printing only. However, our cards are sized to fit any standard 4-inch wide brochure holder available at office supply stores.

Do you have design tips?

Yes! Since the card often sits in a pocket, keep the top 3 inches of your design the most impactful. Put your logo and headline at the very top so they are visible even when the card is in a holder.

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How can I get my order?

You can pick up your order from the shop during the week under normal working hours. If you will need your order to be delivered with in the city or shipped outside, we will be more than happy to arrange that too.

Why do I need bleed in the file?

"Bleed" is an extra 1/8 inch (0.125") of artwork that extends beyond the edge of the card. We cut through this area to ensure your design goes all the way to the edge without leaving any white hairline borders.

Which black should I use?

For large black backgrounds: Use Rich Black (C=75 M=68 Y=67 K=90).
This creates a deep, dark black.
For small text: Use 100% Black (K=100) to keep the text sharp and crisp.

Which color format is best: RGB or CMYK?

Please design in CMYK. RGB (Red, Green, Blue) is for computer screens. CMYK (Cyan, Magenta, Yellow, Black) is for printing. Note: If you submit an RGB file, we will convert it for you, but the colors may shift slightly.

Do you check my artwork before printing?

Yes! To ensure the best quality, our pre-production team reviews every file for correct bleed and sizing.

If we find an issue: We will contact you immediately via email or phone and advise you on how to fix the file.

Design Tip: To avoid cutting off essential elements (like phone numbers or logos), please keep them at least 0.125" (3.175 mm) away from the edge. This is called the "Safety Zone." Only your background colors or images should extend to the edge.

Which file format will be the best for printing?

We prefer a high-quality PDF with bleed included. We also accept high-resolution JPG or PNG files (300 DPI).